Our Public Relations course covers a wide range of topics to give you a comprehensive understanding of the field. You'll learn about PR tactics, social media, cross-cultural awareness, and crisis management. Our experienced instructors will provide you with the essential communication skills required to become a successful PR professional. Join our course today and acquire the skills and knowledge necessary to succeed in the industry.
Overview
Our Public Relations course covers a broad range of topics to provide you with a comprehensive understanding of the field. We start with an introduction to Public Relations, followed by a deep dive into concepts and management. You will learn about PR tactics and research, major fields of practice, and how to leverage social media effectively. The course covers essential communication skills such as public speaking, storytelling, and becoming an influencer. You will learn about the importance of body language, implementing CSR, and cross-cultural awareness in a corporate setting. We cover defamation and crisis management, as well as media regulatory bodies and ethics in PR. Finally, you will develop critical thinking and decision-making skills essential to succeed as a PR professional. Join our course and learn from experienced instructors with years of experience in the field. Get the skills and knowledge you need to succeed as a PR professional.What Will You Learn?
- Gain an understanding of the principles and concepts of public relations
- Learn how to manage and organize public relations effectively
- Understand the different tactics and research methods used in public relations
- Explore major fields of public relations practice, including social media, public speaking, storytelling, and becoming an influencer
- Discover the importance of body language and how to implement CSR
- Learn how to evaluate and report on performance, and gain an introduction to cross-cultural awareness and communication
- Understand the impact of defamation and how to manage crises effectively
- Learn about media regulatory bodies and the importance of ethics and professionalism in public relations
- Develop critical thinking skills to make informed decisions in public relations.
Who Should Take The Course
The Public Relations course is suitable for anyone interested in building a career in public relations, as well as those currently working in the field who want to enhance their skills and knowledge. The course is also valuable for individuals in related industries, such as marketing, advertising, and media, who want to gain a better understanding of public relations practices.Requirements
The Public Relations course has no specific prerequisites or requirements. It is suitable for anyone interested in gaining knowledge and skills in the field of public relations, regardless of their educational or professional background. However, having good communication and writing skills will be an advantage in completing some of the course assignments.Course Curriculum
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- Introduction to Public Relations 00:39:00
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- Concepts of Public Relations 00:33:00
- Management & Organisation of Public Relations 00:34:00
- Major Fields of Public Relations Practice Part I 00:32:00
- Social media & PR 00:35:00
- Power of Storytelling 00:45:00
- Importance of Body Language 00:37:00
- Performance Evaluation & Performance Reporting 00:36:00
- Cross-Cultural Communication 00:39:00
- Cultural Values 00:38:00
- Defamation 00:45:00
- Media Regulatory Bodies 00:36:00
- Decision Making with Critical Thinking 00:42:00
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